Is figuring out what to send to your email list holding you back from sending out a consistent newsletter? You’re not alone! This is one of the biggest issues I hear from businesses embarking on email marketing. Something I hear often from clients, workshop attendees, and people interested in starting an email list is that they fear […]
There are 5 things I still see small businesses and individuals continually doing through email marketing that hurt their reputation. I want to get any shaming out of the way. This post isn’t written to make you feel bad, it’s to educate you and give you the information you need to change the bad practices you […]
Do you know how little time you have to grab someone’s attention, let alone hold their concentration online? It is very, very slim. But we’re not going to delve into the depressing amount of noise we need to battle to get our voices heard. Nope! Today we’re going to talk about the term: call to action, […]
Edit: This post was originally written in January 24, 2013 but I’ve updated it with new links and information about the CAN-SPAM Act law that makes it illegal to spam people with commercial messages. Its useful information, that I think every small business that uses email marketing should have an understanding of. I made a resolution for […]
As an artist, maker or creator of any sort, it can be really difficult to put ourselves out there. It’s time to get confident about pitching to websites. Let’s talk about how!