Hashtags are a smart, strategic way to attract new followers, gain exposure, and grow your account with targeted followers on Instagram. In fact, beyond posting excellent, consistent content, they’re one of the best non-shaddy ways* to grow your account on Instagram.
Once considered overly spammy by most (not me!), hashtags have become a mainstay to help you improve your engagement, grow your following, and build a robust feed.
Diving in and getting started growing your business online can feel incredibly easy and fun. Until it’s not. You throw up some content. Send out a newsletter. Write a blog post and wait. But suddenly you’re not seeing the results you’d hoped for.
You find yourself struggling.
You wind up frustrated and wondering why things aren’t working as you had expected.
And there’s most likely a very real reason why it’s become difficult.
Yesterday, was officially my first full day back and the very first thing I did was track my marketing and website growth, otherwise known as my stats (statistics).
OK, that's not totally true, the first thing I did was answer emails and plan my day. But I'm trying to be more intentional with my days as I head into 2019 - so numbers was the first *real* work I did when I sat down at my desk (and not the couch - also trying to switch things up with how I work too!).
Growing a business online (and off) is a multitude of small continuous steps. Steps that lead to progress and outcomes. But sometimes when we’re in the thick of it, it can be easy to let things slide or completely skip steps that lead to building our reach further.
Building and creating relationships is critical to one's success in business. It is an integral part of your business online to make connections and network with others.
Luckily, we live in a time that now more than ever it's easier to build valuable, supportive relationships both online and off. We have an army of tools at our disposal to help us connect with others in and outside of our businesses!
I hear it all of the time from people: “I hate marketing.” Or some other rendition of why they don’t “do” marketing or why it doesn’t work for them. And maybe once upon a time I would let it slide. But friend, no more. We’re coming up on a new year and I’m not going to let you work with the same ol’ mind tricks anymore.
Because if nothing changes, nothing changes. And telling yourself you hate marketing is not serving you, and it’s certainly not helping your business.
I'm a super organized person, but there's something about paperwork and similar banalities that just get lost on me.
I've been in business since 2012, and I've learned a lot. I've also made a lot of mistakes.
One thing I continued to let get super out of hand in my first few years in business were mail (like actual snail mail), paper work, bookkeeping, and all the nitty gritty no one likes doing on the backend of a business.