Posts tagged branding
Growing a Business Online with Messaging, Engagement, & Perspective

Without a doubt, one of the most popular dilemmas I experience when helping small businesses grow their businesses online is the notion that my clients believe they don't know "what to say" in their communication online. Or as we say in the business: messaging.

This is a chronic issue. And if you’re feeling it, you’re not alone.

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Here’s Why You Need to Do Those Damn Brand Exercises

Diving in and getting started growing your business online can feel incredibly easy and fun. Until it’s not. You throw up some content. Send out a newsletter. Write a blog post and wait. But suddenly you’re not seeing the results you’d hoped for.

You find yourself struggling.

You wind up frustrated and wondering why things aren’t working as you had expected.

And there’s most likely a very real reason why it’s become difficult.

You haven’t clarified your brand strategy.

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