Edit: This post was originally written in January 24, 2013 but I've updated it with new links and information about the CAN-SPAM Act law that makes it illegal to spam people with commercial messages. Its useful information, that I think every small business that uses email marketing should have an understanding of. I made a resolution for 2013 that has set me free: I'm unsubscribing from all newsletters I have not signed up for and deleting group emails veiled as newsletters or press releases. (If I am cranky enough I'll mark them as spam.)
Here’s the thing, I actually like newsletters. I think they’re a fantastic way of sharing information. I have a folder in my inbox, and I read the ones I've subscribed to in the morning with my coffee. Small, pockets of info at my discretion. So convenient!