Posts tagged instagram
Jumpstart Guide: Everything You Wanted to Know About Hashtags on Instagram

Hashtags are a smart, strategic way to attract new followers, gain exposure, and grow your account with targeted followers on Instagram. In fact, beyond posting excellent, consistent content, they’re one of the best non-shaddy ways* to grow your account on Instagram.

Once considered overly spammy by most (not me!), hashtags have become a mainstay to help you improve your engagement, grow your following, and build a robust feed.

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How I'm Growing My Instagram & the Strategy I'm Using

In May, I decided to walk the talk: create a strictly business Instagram account. I'm always sharing with my clients and students that if they have an Instagram account to be very clear about what they post there, and to be consistent within their posting.

I am embarrassed to say, I was doing none of that for years on my original Instagram account, and it was driving me nuts (and doing literally nothing for my business. More on why below.)

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How To: Easily Pin Your Instagram Pics to Pinterest

Are you pinning your Instagram photos to your Pinterest account? No? Why not?

Editor's note: This post was originally written in April of 2015, but has been updated as of June 19th, 2017 with feature changes and images.

If you're taking photos of your work or product and spending time creating great photos, I highly recommend that you share them to your Pinterest account.

Download the walkthrough & take it with you!

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My 6 Favorite Instagram Tools

It's no surprise that Instagram is the darling of the creative world when it comes to social media platforms. It's instinctually creative by nature, it's fun to use, and the community there feels like the culture of old blogs.

Instagram has come a long way in its development as a social media platform and it continues to grow. It's become increasingly dynamic with live video, Stories, direct messaging, advertising, longer video in the feed, and more is on the way. As the platform grows so does its community, and with it reach for your business.

Below are my the tools I use in my Instagram planning. Keep in mind, I love getting to know different apps and learning to use different technology - s0 by no means am I advocating that you use every single one of these apps and resources. Take what you need and leave the rest. I think they're all great, and each offer something valuable to building your content strategy.

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9 Tips to Create a Cohesive, Branded Instagram Feed

If you're using Instagram to further your business working to create the most cohesive feed possible to represent your brand is imperative for your business.

Instagram has been around for 6 years, and its the fastest growing social media platform; with over 400 million monthly users, 80 million photos uploaded daily, and over 40 billion photos posted. It's a tough nut to crack for many people who have used Facebook and Twitter to share content, because it truly is a different beast. When I work with clients it is often the one that stumps people the most due to its visual nature.

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Permission: You Don't Need to Be On Every Single Social Media Site

"Should I be on every social media site?"

Hands down, this is one of the most common questions I hear from new clients that are just getting started on social media, and developing a presence online.

The short answer? No.

The truth is you do not need to be on every. single. social. media. site. You just don't. Things have changed so much.

In fact, unless you are AMAZING at it, ie: you get incredible engagement, you're a natural with mobile photos, you're not clocking hours on a Facebook k-hole, etc. you're doing yourself a disservice by being on every single site.

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