You have a growing, successful business
You've worked hard at building a business online; you've taken the right steps so far.
You’ve built your business from the ground up.
You’ve figured out how to establish yourself on social media. You’ve posted diligently, worked to grow your following, and figured out what platforms to post on.
You've started an email marketing plan. You probably could get more out of it, but jeez there's always something new to focus on!
You've thrown some money at a few Facebook ads.
Overall, you’ve got your basic foundation figured out when it comes to marketing and building your business online.
But lately, you feel like you're missing something.
You know you could be doing things better to increase your income, continue to build your client base, and nail your message - to name just a few things.
You're ready to take it further.
You're ready to take next steps
You’re eager to take the next steps in your business to set even bigger goals, continue to ensure success, and build longevity within your business.
You instinctively know it’s time to refine your online strategy, fill in the missing gaps in your marketing plan, and take bold steps to increase your income and growth within your business.
But you feel stuck and you're getting tired of doing this alone; questioning your every move, and throwing things at the wall and hoping they stick.
You know you would thrive if you could just find consistent support and guidance.
But where to start? And how?
Start right here, right now!
Introducing The Accelerate & Advance Incubator!
The Accelerate & Advance Incubator is an exclusive 6 month business opportunity that brings together up to 12 like minded business owners every week to work on their business through marketing and business strategy.
Our weekly discussions will focus on topics such as online marketing, content creation, email marketing, advertising, systems to save you time and energy, building community, sales, product and service development, and mindset and much more!
Through accountability, decisive action, expert insight and collaboration we’ll work on refining your message, increasing your income, and growing your business!
During our time together you will...
Set and work on short and long term goals that will build your business for years to come.
Learn exactly what you need to be working on in your business to take the next steps.
Explore, learn, and carry out marketing strategies to increase your income, build your following, and expand your business.
Implement these new strategies without ever feeling like you can't do it, because you'll have support and guidance every step of the way! (You'll feel the fear and do it anyway, because that's how you grow and we'll be there to metaphorically hold your hand!)
Have dedicated time to work on your business so you're no longer putting the most important things on your to-do list off.
Implement operational systems that make running your business a whole lot easier; saving you time, energy, and minimizing stress.
Improve specific areas of your business and mindset; giving you insight into what to focus on and when, so you get the most out of your business.
Meet and work alongside a community of women who know exactly where you’re at and what it’s like to run a business, supporting you and cheering you on every single week and long after the incubator ends.
Gain new confidence and perspective in running your business online!
Here’s how the A&A Incubator works:
We’ll meet every week via Zoom conferencing (an online video software platform) beginning on June 11th, 2018 and go through December 3rd - just in time to make sure everything is in place for the busiest time of year and you're ready to greet the new year!
Our weekly sessions will consist of 2 hot seats where 2 members will have an opportunity to receive direct feedback on specific challenges each week. This is where we’ll focus on your challenges and goals and really implement and frame strategies!
Each coaching meeting will have no more than 4 people, allowing us the opportunity to dive into your challenges and obstacles individually so you’ll walk away with actions to implement immediately.
In our first meeting we’ll lay out short and long term goals for your 3rd and 4th quarters (and beyond). Each week we’ll chip away at these goals, ensuring continued success throughout our time together.
Every meeting begins with an update from members of what’s going on in their business, as well as wins and challenges they’d like to share from that week. This allows us to stay accountable and on goal.
We’ll meet with expert industry leaders in public relations, finance, operations, customer service, mindset, and more - giving you a front row seat to get extra help and zero in on specific challenges within your business! You can show up live or watch at your leisure.
On top of the expert interviews, Meighan will hold bonus strategy sessions where we’ll dive into specific areas of our business. This will be an extra opportunity to get focused and detailed guidance.
Each member will have 2 thirty minute 1 on 1 meetings with Meighan. These will bookend the incubator allowing us time to get to know each other and zero in on your goals, actions, and progress during our time together.
We’ll also spend time in a private community. This is where we’ll share information and resources. It will also be a place for us to share our experience, ask questions, and request feedback and support on anything we’re working on day to day between our calls.
An overview of our expert Sessions***
Throughout our 6 months together we'll meet with experts within their fields for a Q&A style interview to focus on a specific topics. You can attend live or watch at your convenience. This is an extra opportunity for you to get concentrated attention around specific topic within your business!
We'll be meeting with whip smart industry leaders in public relations, finance, operations, customer service, mindset, and more! ***Stay tuned we’ll be adding more experts in the coming weeks!
Social Proof & Customer Research
Customer/client reviews, testimonials, and research are one of the best ways to demonstrate how good you are at what you do! Nothing says more to your ideal client than results!
We’ll sit down with researcher Karyn Kelbaugh to discuss how social proof and client insight can help us get more of our favorite clients! We'll talk with Karyn about how
Financial & Emotional Wealth
As small business owners money can be a loaded, complicated topic. And that can weigh incredibly heavy on both us and our businesses.
We’ll be meeting with Megan deBoer a certified Financial Recovery Counselor of Tended Wealth to discuss how we can better understand and resolve the underlying emotional blocks within our finances. You’ll get a clearer view on how you think about and approach your finances!
Creating a Healthy Relationship with Your Business
Do you feel like sometimes you’re in a relationship with your business and it’s not always of the healthy kind? Been there!
We’ll be speaking with licensed clinical social worker Nicole Lewis-Keeber about how past experiences throughout are lives have negatively impacted our decision making within our business. Get ready to have some serious a-ha and whoa moments in this intimate discussion!
An overview of our strategy sessions
We’ll also have 4 focused strategy sessions with Meighan throughout our time together. We’ll dive into specific areas of our business to get focused and detailed guidance around these topics:
- Auditing Your Marketing
- Tracking Growth & Setting Goals
- Email Marketing
- Planning Your Content
These are not mandatory but will help you with your business and hold you accountable! Strategy Sessions will be scheduled once the Incubator is full. They will be no longer than 75 minutes.
Our private 1 on 1 Sessions
Each member will meet twice with Meighan privately for a 30 minute 1 on 1 session. Each private session will bookend our incubator, offering time to zero in on challenges and goals at the beginning and a wrap up session at the end to discuss wins and actions for the future.
These will be scheduled once our incubator is in session.
Here’s how to know if the Mastermind is right for you:
You’ve been in business for more than a year and you're making sales and selling your services. You may not be exactly where you want to be, but you're ready to take steps to get there!
You are looking to try new things and work in a community setting where you'll get support and tough love. In fact, you are craving it!
You have the basics down in your business (sales, marketing, operations, etc.). Now you're ready to experiment and implement new marketing and business strategies and are willing to put in the hard work.
You are open to collaboration and hearing what others have been through, as well as ready to offer real actionable support - you know you can’t build your business in a vacuum.
You're driven. You follow through on your plans and goals. It may not always be perfect, but you take the time and effort to get in there and put in the work!
Details & Schedule
Coaching Session days & times
Our meetings happen every week for 75 minutes. Below is our schedule. Please note we will not meet during the weeks of July 4th and September 3rd due to U.S. holidays (July 4th and Labor Day).
- Group A meets at 10am - 11:15am EDT
- Group B meets at 12pm - 1:15pm EDT
- Group C meets at 2pm - 3:15pm EDT
Expert Interviews & Bonus Strategy Sessions
Our Expert & Strategy Sessions happen throughout the 6 months of the incubator. They will all be recorded, and can be watched live or at your leisure. These will last 45-75 minutes.
- Dates and times TBD
Your Host & Guide
Hi I'm Meighan O'Toole!
I help small businesses (just like you!) define exactly what they need to do to grow a business online they are proud of.
I’ll cut through all of the noise the Internet shovels at you, and give you a solid plan that allows you to not only exist, but thrive in a world that’s always changing.
When we’re done you’ll no longer doubt yourself, and you’ll know precisely what you need to do to keep growing.
I’ve built my own online presence by pursuing a curiosity to connect and share information with others through content creation and technology. I've worked for Silicon Valley giants like Yahoo, Wikia (Wikipedia's for profit Community website), and WIRED Magazine.
Since 2012, I've helped hundreds of individuals, small businesses, and world renowned companies and institutions with their marketing strategies online.
I’m passionate about helping small businesses expand and build their online experience and achieve their goals. I thrive by helping others define and carve out their own special area of the Internet.
The Internet has offered me endless opportunities, and I've helped hundreds of businesses find their own promise within it.
Now let me help you.
How much time will this take each week?
Here’s one of the coolest things about the A&A Incubator: we’ll be spending an hour and change each week focusing on your business together. We’ll be diving into, dissecting, and putting strategies into place that you will be working on regardless (or should be)!
All in all the incubator will take about an hour and a bit of your time each week. As for implementing what we learn, that’s up to you!
More often than not you’re already working on a lot of these things in your business. Being part of the incubator will allow you to accelerate your progress with a group of your peers and actually implement things and learn in the process!
Is this a course?
No, this is not a course. This is a live group coaching 6 month commitment with up to 12 other business owners.
How is this different?
Maybe you've taken a course you never finished or signed up for a workshop you never implemented what you learned. Or even tried a free Facebook group hoping to learn things.
All of these acts left you right where you started, except with time wasted. The A&A Incubator is none of these things.
This is an opportunity for you to learn and implement in real time, while getting feedback in the process.
This sounds great! But will this work for me?
While we can't promise results, I can tell you that my business didn’t start to change until I made real changes and worked in communities like this. My business didn’t start to bring in more income and receive new opportunities until I worked with other like minded peers and sought professional help.
But the most important thing that happened? I didn’t take risks that led to all of these changes until I had others tell me: you can do this.
I'm not sure I'm ready, will you Be doing this again?
We'll launch again in January of 2019, but I’m going to be really frank with you. I’ve been in business for almost 6 years, and I’ve learned time and time again that if nothing changes, nothing changes.
I’ve watched opportunities go right by me and see other businesses grow and flourish while I continued to tread water. All because I was afraid to make an investment of my time, energy, and money.
Don’t wait 6 months to make changes. Because that’s exactly what you’ll be doing; putting it off. Start now. You’ll thank yourself later.
This incubator is here to help you and make it work.
Ready to invest in your business?
Space is very limited, and each group is capped at 3-4 people. We’ll be accepting a total of 12 people.
Reserve your seat in the Accelerate and Advance Incubator by choosing the group you would like to be part of and making your first payment of $375 below.
You’ll then make 6 more additional payments of $375 every 30 days.
I would be thrilled to have you join us and to help you continue to grow your business!